Fundamental Theories of Business Communication PDF Download

Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Fundamental Theories of Business Communication PDF full book. Access full book title Fundamental Theories of Business Communication by Milton Mayfield. Download full books in PDF and EPUB format.

Fundamental Theories of Business Communication

Fundamental Theories of Business Communication PDF Author: Milton Mayfield
Publisher: Springer Nature
ISBN: 3030577414
Category : Business & Economics
Languages : en
Pages : 266
Book Description
This book examines the major business communication theories, delving into their relationships and practical applications. Many business communication studies lack a strong theoretical grounding—a deficit that creates difficulties for researching business communication phenomena and building upon previous studies. The book addresses this issue by cataloging and briefly describing the major business communication theories, as well as giving a typology of these theories to better integrate them. This book provides value to business communication researchers (who can use it to build upon and develop their work), experts in practice (who can apply it to improve business communications), and academics (who can use it to enhance their instructional designs). It also offers insights into new developments on the business communication theory horizon.

Fundamental Theories of Business Communication

Fundamental Theories of Business Communication PDF Author: Milton Mayfield
Publisher: Springer Nature
ISBN: 3030577414
Category : Business & Economics
Languages : en
Pages : 266
Book Description
This book examines the major business communication theories, delving into their relationships and practical applications. Many business communication studies lack a strong theoretical grounding—a deficit that creates difficulties for researching business communication phenomena and building upon previous studies. The book addresses this issue by cataloging and briefly describing the major business communication theories, as well as giving a typology of these theories to better integrate them. This book provides value to business communication researchers (who can use it to build upon and develop their work), experts in practice (who can apply it to improve business communications), and academics (who can use it to enhance their instructional designs). It also offers insights into new developments on the business communication theory horizon.

Integrated Business Communication

Integrated Business Communication PDF Author: Bonnye E. Stuart
Publisher: John Wiley & Sons
ISBN: 0470027673
Category : Business & Economics
Languages : en
Pages : 449
Book Description
Integrated Business Communication applies communication concepts and issues from various fields such as marketing, public relations, management, and organizational communication and packages them into a dynamic new approach – Integrated Communication. It is designed to give business students a basic knowledge and broad overview of communication practices in the workplace. Ultimately, the book should be seen as a practical guide to help students understand that communication is key to decision making and fundamental to success in a global marketplace. This book uses an interdisciplinary approach to its discussion of integrated communication by incorporating theory, application, and case studies to demonstrate various concepts. Theory will be introduced when necessary to the understanding of the practical application of the various concepts. This co-authored book will be broad enough in scope and method to be used as a core text in business communication. Case studies will be an integral part of the material. The book focuses on the practical application of theory and concepts Presents case studies from many sectors to illustrate concepts The book will have an interdisciplinary approach utilizing examples from communications, mass communications, marketing, public relations, management, and intercultural and organizational communication being used in many countries throughout the world There will be a strong pedagogical structure within the text with a website providing additional materials for students and lecturers Contributions from Katherine Van Wormer, Theresa Thao Pham, Charles Lankester, Elizabeth Dougall, Jean Watin-Augouard, Kristi LeBlanc, Geof Cox

Ebook: Corporate Communication

Ebook: Corporate Communication PDF Author: Paul A Argenti
Publisher: McGraw Hill
ISBN: 0077172035
Category : Technology & Engineering
Languages : en
Pages : 329
Book Description
Corporate Communication, 6th Edition shows readers the importance of creating a coordinated corporate communication system, and describes how organizations benefit from important strategies and tools to stay ahead of the competition. Throughout the book, cases and examples of company situations relate to the chapter material. These cases provide readers with the opportunity to participate in real decisions that managers had to make on a variety of real problems.

Business Communication

Business Communication PDF Author:
Publisher: Krishna Prakashan Media
ISBN: 9788182830974
Category :
Languages : en
Pages : 344
Book Description


A Paradigm for Business Communication across Cultures: Theoretical Highlights for Practice

A Paradigm for Business Communication across Cultures: Theoretical Highlights for Practice PDF Author: Dr. Yongqiang LIU 刘永强
Publisher: 清華大學出版社
ISBN: 7302422591
Category : Business & Economics
Languages : en
Pages : 362
Book Description
Today’s global citizens operate business and management endeavors on a global scale. Globalization generates an increasing demand for effective communication in diverse cultural contexts and challenges the relevance of culture in operating businesses in the global village. Communication differences are apparent in many scenarios. Expatriates of international organizations operating abroad adopt their native cultural values to motivate employees of foreign cultures with an entirely different perspective. They use one culture’s motives to move people from other cultures. In global marketing communication, the communicators use values systems of their native culture to develop advertising for other cultures. They use categorizations of one culture to describe others. Such divergence in attitudes, perspectives and priorities of suppliers, and customers with different cultural backgrounds have led to many project failures in international organizations. An in-depth understanding of cultural backgrounds and the potential impact on communication of the people one is interacting with can increase the probability of business success among investors, managers, entrepreneurs and employees operating in diverse cultures. However, effective cross cultural business communication needs to recognize and adopt an interdisciplinary perspective in understanding the cultural forces (Leung, K. et al., 2005). Therefore, we need a multidisciplinary paradigm to carry on effective and successful business communication in our contemporary global village. 本书构建有效的跨文化商务沟通理论模型,讨论企业商务战略、宏观社会文化、组织文化在构建企业沟通战略中的作用与影响,研究语言与文化在信息编码与解码过程中的作用,以及沟通中的有效语言策略和模糊语言策略。同时,本书结合理论模型,提出了有效的跨文化营销沟通战略、广告沟通战略和谈判沟通战略,并提供了提高沟通效率与效果的技能和方法。

Role of Leadership in Facilitating Healing and Renewal in Times of Organizational Trauma and Change

Role of Leadership in Facilitating Healing and Renewal in Times of Organizational Trauma and Change PDF Author: Byrd-Poller, Lynda
Publisher: IGI Global
ISBN: 1799870189
Category : Business & Economics
Languages : en
Pages : 291
Book Description
Organizational trauma theory endeavors to examine the psychological and physical effects of trauma on individuals and groups within an organization. Individual trauma, the individual mental and emotional disruptions that affect the well-being of self, often contributes to organizational trauma. Or sometimes, the disruptions are external and caused by societal, economic, or political changes. Recent traumatic events such as the COVID-19 pandemic and racial tensions stemming from social injustices present even greater challenges for organizations as leaders seek to facilitate healing, restoration, and renewal. Organizational trauma is currently playing out in our organizations, and organizational scholars, leaders, and managers are looking for ways to mitigate this trauma without having explicit knowledge or understanding of how to deal with it. Despite the increasing need to better understand organizational trauma and how to address it, this body of research has not played a prominent role in mainstream organization and management theory. Role of Leadership in Facilitating Healing and Renewal in Times of Organizational Trauma and Change examines the importance of dealing with trauma in organizations and related topics of interest. The chapters highlight global perspectives and present new and significant information and observations about organizational trauma and offer insights derived from a solidly and sufficiently broad knowledge base of theory, research, and practice. This book will also grant a basis of understanding trauma, its antecedents and outcomes, as well as how it can be mitigated and will provide information and insights regarding organizational trauma and how it interacts with and influences other organizational phenomena. This book is ideally intended for managers, human resources officers, academicians, practitioners, executives, professionals, researchers, and students interested in examining the ways in which organizational trauma is impacting the workplace.

Conference Proceedings Trends in Business Communication 2020

Conference Proceedings Trends in Business Communication 2020 PDF Author: Peter Schneckenleitner
Publisher: Springer Nature
ISBN: 3658336420
Category : Business & Economics
Languages : en
Pages : 191
Book Description
The conference proceedings Trends in Business Communication 2020 presented here show a small selection of the wide range of current research topics in the field of marketing and communication. The spectrum of topics ranges from leadership communication, communication in agile organisations and tweeting CEOs to new developments in e-learning and current requirements for online shareholder meetings to sustainable consumer behaviour, communication in times of home office and new aspects of social media topics. All contributions were presented orally at the international online conference "Trends in Business Communication" on 4 December 2020, the full papers were subjected to a peer review process.

Rhetorical Theory and Praxis in the Business Communication Classroom

Rhetorical Theory and Praxis in the Business Communication Classroom PDF Author: Kristen Getchell
Publisher: Routledge
ISBN: 1351132857
Category : Language Arts & Disciplines
Languages : en
Pages : 212
Book Description
Rhetorical Theory and Praxis in the Business Communication Classroom responds to a significant need in the emerging field of business communication as the first collection of its type to establish a connection between rhetorical theory and practice in the business communication classroom. The volume includes topics such as rhetorical grammar, genre awareness in business communication theory, the role of big data in message strategy, social media and memory, and the connection between rhetorical theory and entrepreneurship. These essays provide the business communication scholar, practitioner, and program administrator insight into the rhetorical considerations of the business communication landscape.

Elements of Effective Communication

Elements of Effective Communication PDF Author: Randal S. Chase
Publisher: Plain & Precious Publishing
ISBN: 1937901505
Category : Business & Economics
Languages : en
Pages : 398
Book Description
La vida y el ministerio de Jesucristo. Este volumen es el primero de tres sobre el Nuevo Testamento. Abarca la vida de Cristo, desde la selección premortal como el Cordero de Dios a través de Su nacimiento e infancia. Luego seguimos al Maestro durante el primer año de Su ministerio, de como es tentado, bautizado, hace milagros, selecciona a los Doce Apóstoles, y luego enseña con parábolas y en el Sermón de la Montaña durante el segundo año de Su ministerio, Él enseña el sermón del Pan de Vida, se transfigura y otorga las llaves del sacerdocio a los Doce. Termina el segundo año de Su ministerio en Jerusalén, donde se declara a Si mismo la Luz del Mundo, el Hijo de Dios y el Mesías. La cubierta exhibe la imagen clásica de "El Sermón de la Montaña", pintado por Carl Heinrich Bloch en 1890.

Business Communication

Business Communication PDF Author: Peter Hartley
Publisher: Routledge
ISBN: 1136181601
Category : Business & Economics
Languages : en
Pages : 326
Book Description
Effective communication in business and commercial organizations is critical, as organizations have to become more competitive and effective to sustain commercial success. This thoroughly revamped new edition distils the principles of effective communication and applies them to organizations operating in the digital world. Techniques and processes detailed in the book include planning and preparing written communication, effective structures in documents, diverse writing styles, managing face-to-face interactions, using visual aids, delivering presentations, and organising effective meetings. In every case the authors consider the potential of new technology to improve and support communication. With helpful pedagogical features designed to aid international students, this new edition of a popular text will continue to aid business and management students for years to come. Additional content can now be found on the author's website - www.rethinkbuscomm.net